If you’re a founder, creator, or consultant, you probably don’t have a shortage of ideas—you have too many. One moment you’re refining your offer, the next you’re sketching out a course, rebranding your IG, or dreaming up a new SaaS tool. It feels exciting, but also exhausting.
Here’s how I help clients stay focused when their brains (and whiteboards) are full of possibilities.
1. Anchor Every Idea to a Core Goal
Not every idea is bad—but not every idea moves you forward. Before acting on a new concept, ask: “Does this directly support my current business goal?” If it doesn’t, park it. If you’re not clear on your goals, start there.
Pro Tip: Write your quarterly goal at the top of your task board. Every task or idea should ladder up to it.
2. Create a “Later List”
One of the most freeing things you can do is give your future ideas a safe home. Use Notion, Apple Notes, or even a whiteboard to create a “Later List” or “Someday Stack.”
This lets you:
- Capture ideas without chasing them
- Reduce mental clutter
- Stay focused on your current sprint
3. Set Weekly Themes
Context switching kills momentum. Assigning a “theme” to each week (or even day) can help you stay focused.
Examples:
- Week 1: Content & Marketing
- Week 2: Client Systems & Automation
- Week 3: Branding Updates
Now when new ideas pop up, you know when to work on them—or when to wait.
4. Schedule Strategy Time
Don’t just work in your business—work on it. A 45-minute strategy session every 2 weeks can:
- Catch you before you drift
- Recenter your focus
- Turn scattered ideas into structured plans
This is why I include strategy calls in every monthly plan I offer. They’re not just a luxury. They’re a necessity.
5. Done > Different
Your business doesn’t need to be more creative. It needs to be more consistent. If you’re always chasing the next version of something, you never get the value of finishing the current one.
Ship the first version. Refine later. Momentum creates clarity.
Too many ideas isn’t your problem. It’s your strength. But without focus, even the best ideas get stuck in drafts, decks, and “coming soon” folders. Start with one clear goal, one next step, and one version shipped.
That’s how we turn chaos into traction.
